New Smyrna Beach Area Visitors Bureau Receives DMAP Designation at Destinations International’s Annual Convention
NEW SMYRNA BEACH FLA. (JULY 28, 2024) – The New Smyrna Beach Area Visitors Bureau was awarded the Destination Marketing Accreditation Program (DMAP) designation by Destinations International in recognition of the organization's commitment to industry excellence and meeting the industry standard for performance and accountability of destination organizations around the world.
The accreditation program requires a destination organization to successfully comply with a multitude of mandatory and voluntary standards that span a variety of performance areas to gain this momentous achievement. The standards cover nearly all aspects related to the management and marketing of destination organizations including governance, finance, human resources, sales, communications, destination development and research.
Additionally, the New Smyrna Beach Area Visitors Bureau achieved accreditation with distinction, an honor reserved for those destination organizations that go beyond meeting the required standards of accreditation to truly showcase the breadth of their operation and their commitment to advancing the destination they serve.
“We are delighted to welcome the New Smyrna Beach Area Visitors Bureau to our esteemed DMAP community," stated Don Welsh, President and CEO of Destinations International. "The relevance of destination organizations has never been more vital to the economic vitality of the places Destinations International members serve, and this industry accreditation is a benchmark for quality and performance. My gratitude extends to the DMAP Board of Directors for their dedication to our industry and their stewardship of this crucial program."
“We at the New Smyrna Beach Area Visitors Bureau are thrilled to receive this prestigious honor of accreditation with distinction,” said Debbie Meihls, President & CEO & Film Commissioner. “We are committed to exceeding industry standards for performance and accountability of our incredible destination.”
"Accreditation through DMAP underscores the critical role that destination organizations play in their communities," stated Tania Armenta, President & CEO of Visit Albuquerque and chair of the DMAP Board of Directors. "As custodians of their destinations' brands, participation in DMAP underscores a destination organization’s adherence to rigorous standards. This commitment is a clear signal to stakeholders that the organization managing the destination brand possesses the necessary infrastructure and expertise to beneficially influence the visitor economy for both tourists and local residents."
For more information about DMAP, visit www.destinationsinternational.org.
About Destinations International:
Destinations International is the world’s largest and most reliable resource for destination organizations, convention and visitors bureaus (CVBs) and tourism boards. With more than 8,000 members and partners from over 750 destinations, the association represents a powerful forward-thinking and collaborative community around the world. For more information, visit www.destinationsinternational.org.
About the New Smyrna Beach Area
The New Smyrna Beach area includes the communities of New Smyrna Beach, Edgewater, Oak Hill, Osteen and Port Orange in east Central Florida. New Smyrna Beach is an eclectic mix of old and new; of subtle sophistication and bohemian soul that is as “real” as Florida gets. It occupies a notable place in history as one of oldest cities in Florida, site of the largest single attempt at British colonization in the new world. The city’s barrier island is recognized worldwide for its incredible surf with Surfer magazine recently touting it one of the “Best Surf Towns in America” and National Geographic magazine including it in its “World’s Top 20 Surf Towns.”
Accommodations range from charming bed and breakfast inns to family-size condominium units and oceanfront hotels. Natural attractions include 17 miles of sandy beaches from Ponce de Leon Inlet to Canaveral National Seashore and North America’s most diverse estuary – the Indian River Lagoon. Two distinct downtowns along Flagler Avenue and Canal Street and connected via the Waterfront Loop welcome visitors with independent restaurants, unique shops, artisanal coffee shops and art galleries.
For more information, please visit www.VisitNSBfl.com or call 386-428-1600. Follow @NewSmyrnaBeach1 on Twitter, Facebook.com/VisitNewSmyrnaBeach or @visitnewsmyrnabeach on Instagram for the latest news. Download the free New Smyrna Beach Mobile App for iPhone and Android to receive this information on-the-go.
Media Contact:
Angela Southard Winther
(678) 613-3800
Angela@pineapple-pr.com
